Alto²⁰¹⁸

As frog’s largest ventures project at the time, Alto was an 8-month full-service product launch where we built two applications for the Alto experience— a consumer-facing app and a driver-facing app. The premise was to design a brand founded on an elevated ride-hailing experience to create a consistently exceptional user experience where riders can feel safe and assured.

Both Alto apps were built in React Native with a GraphQL application layer. I helped implement the front-end of the driver application, which functioned as the control center for the in-car experience.

Each vehicle in the Alto fleet is equipped with a phone with the Alto driver app preloaded. In addition to having in-app navigation and self-advancing CTAs, the driver application has an integrated hardware features that includes the ability to toggle between vehicle playlists and headlights for passenger wayfinding.